PERFORMANCE
MEETS
STRATEGY
THE BRIEF
TO CREATE A PERFORMANCE ENGINE
THAT TAKES BUSINESSES ON AN
ACCELERATED JOURNEY
BEYOND THEIR CURRENT
RESULTS.
A STRATEGIC INTERVENTION
I'VE ALWAYS BEEN OBSESSED WITH PERFORMANCE AND IT WAS WHEN ANALYZING, STRATEGIZING, LOOKING FOR PATTERNS IT CAME TO ME. I'D COMBINE MY PASSION FOR DATA WITH STORYTELLING. EACH METRIC, LIKE A NEW INSIGHT, WOULD REVEAL SOMETHING POWERFUL AND BUILD MOMENTUM."
1200
1300
1400
1500
1600
1700
1800
1900
2000
2100
LY
WHAT
TO
SEE
IDEAS I
CAME
UP
WITH
YOU
KEEP
SCROLLING
DEEP IMPACT
ALTHOUGH YOU CAN RUN CAMPAIGNS WITH ANY MARKETING APPROACH, I KNEW I HAD TO GO PRECISE TO MAKE A LASTING IMPACT.
WE LIVE IN AN AGE WHERE COMPETITION IS INCREASING SO MY GOAL WAS TO HIT YOUR AUDIENCE WITH RELEVANCE, LITERALLY.
WELL, PERHAPS NOT LITERALLY, BUT YOU GET MY PERFORMANCE DRIFT. THE PROCESS WENT SOMETHING LIKE THIS…
US$4M+
INVESTED IN ADS MANAGED ACROSS GOOGLE, META, AND LINKEDIN CAMPAIGNS.
19
YEARS OF CLIENT LEGACY TRANSFORMED WITH DATA-DRIVEN STRATEGIES.
40
HOURS PER WEEK OVER METRICS, OPTIMIZATIONS AND YOUR ROI.
103%
AVERAGE REVENUE GROWTH ACHIEVED FOR WBL SINCE MARCH 2025.
AND FINALLY,
RESULTS STARTED
TO COMPOUND
AND WHILE FANCY DASHBOARDS AND
COMPLEX FUNNELS ARE POWERFULL
SOMETIMES ALL YOU NEED IS CLEAR
DATA TO HYPER FOCUS YOUR GROWTH
STRATEGY.
AND IF YOU GOT THIS FAR,
I GUESS WE SHOULD TALK.
WHAT CAN WE SCALE?
THIS IS PLICO!
JUST SCALE IT.
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